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MultiCARE Integrated Identity for a Family Owned Healthcare Brand

A unified brand system built for three connected services Physicians, DPC, and Wellness all under one trusted family name.

Omega Trove partnered with MultiCARE, a family owned healthcare provider in
Central Florida, to create a complete, multi-division brand identity.
Starting from the core logo, we developed three tailored variations each with
its own color system, tagline, and message representing MultiCARE
Physicians, MultiCARE DPC (Direct Primary Care), and MultiCARE Wellness.
Our work extended into full brand books, website design for two divisions (with a third underway), and a consistent digital identity that keeps the family owned
warmth while presenting a modern, professional healthcare image.
This system gives MultiCARE the flexibility to grow each service independently,
while still feeling like one unified, trustworthy brand.