Omega Trove partnered with Ruben’s Tires to develop a complete brand transformation from concept to community recognition.
We started with a logo system that merged precision, motion, and honesty now officially trademarked by the client and expanded it into a comprehensive brand identity kit including typography, colors, and visual direction.

 The rebrand evolved into a Shopify style web network, featuring five sub sites (one for each branch) connected under a unified parent platform, along with a new e-commerce site for spare parts.
 Every visual from web banners to social media templates was built to express what Ruben’s Tires stands for: Fast. Honest. Local. Always Rolling.